ManagementLG sets up brand shop
LG Electronics, the global manufacturer and marketer of consumer electronics and home appliances, today opened one brand showroom ‘LG Shoppe’ at Samantarapur in Bhubaneswar. Arvind Kumar, the branch head of Orissa, inaugurated the premium brand showroom.
- Sub-Rs-7,000 fridges the new battleground - Durable firms plan price rise by March - LG aims to sell 3 lakh units by 2010 - Durables companies fast-track single-brand stores - LG India to invest Rs 200 cr in SMB biz - LG Electronics quits PC manufacturing
As part of its plan to capture the growing organized retail market, the company is setting up a chain of exclusive premium showrooms across the country.
There are several value-added services like dedicated service help desks, which will enhance the overall shopping experience.